LiveLine Solutions

Professional Cost-Effective Online Communication

SUMMARY

The inventors and manufacturers of insulated crane and digger derrick attachments for energized transmission and distribution line maintenance were looking for a professional online presence. In the rush of preparing for the world's largest energy trade show, they needed a quickly developed professional website.

The template option offered with StirSuite was a perfect solution. The structure of the website design was already in place and only needed to be altered to fit LiveLine's branding and content.

CHALLENGE

The site had to come together quickly. The trade show was in a couple of weeks and the Liveline team looked to Stir to develop a website that would match the quality of Liveline's insulated crane and digger derrick attachments. After all, this team was about to present to their own industry a revolutionary cost-effective invention that could provide the most cost-effective and safest work environment for Linesmen around the world.

CAMPAIGN

The Liveline team went to work sending Stir all of their information about jibs, hubs, powerarms and more. They had collected video footage and photos of their prototypes, their trials and their current selection of product. They had brochures and other print material explaining their product line.

Stir's content director went to work to discover how all of their content could be re-purposed to create a comprehensive and easy-to-use website.

Stir also put into place Google Analytics so that the LiveLine Solutions team could see how many visitors they had to their website during the time of the trade show. They also closely follow how many site visitors they have, where they are located in the world and how many times the videos are viewed.

THE RESULTS

Stir used one of their existing StirSuite templates to create a customized site for LiveLine Solutions. We provided training to the Liveline Solutions team so that they could continue to update and grow their website.

Customized Templated Design (cost-effective)
StirSuite Training so the LiveLine team can do their own updates
Google Analytics that provide LiveLine Solutions with essential information about the usage of their website.