Online Marketing Solutions

Some see social media tools such as Twitter as sophisticated marketing platforms reserved only for the Coca-cola and Proctor & Gamble’s of the world.For many small businesses with no marketing budget who are struggling to survive in a difficult economy, Twitter has become their sole marketing strategy.

Small business owners around the world are discovering the benefit of using Twitter to speak with customers just as they would in person. Small businesses often get half of their business from word of mouth, so Twitter acts as the perfect digital word of mouth marketing tool. In fact, some business owners find it’s easier to setup and maintain a Twitter account than a business website, and the short 140-character posts offer a quick and easy way to stay in touch with clients and soon-to-be-clients.

Curtis Kimball opened a creme brulee cart in San Francisco not really knowing the purpose of Twitter. Now, with over 5000 Twitter followers who wait for him to post his daily cart location, Twitter helps keep his business flourishing on a daily basis.

Umi, a sushi restaurant in San Francisco, gets many new customers every day as a result of people finding them via Twitter. Umi staff tweet about the latest fresh fish of the night and offer specials to patrons who mention Twitter.

The Woodhouse Day Spa in Cincinati tweets discounts for manicures and massages. They prefer Twitter to email because it’s quick and can be sent from a cell phone.